Mobile Learning

When searching for any piece of information — a course description, job aid, link to the LMS, or perhaps a “how to” video demonstrating a key step in the hiring process — the first place employees want to look is on their mobile devices. The design of any employee resource must take this into consideration. “If I can’t find it fast, it must not be that important,” is a common message from employees looking for the right resource.

Mobile learning applications are expanding and getting smarter all the time. If companies are not supporting their employees’ use of their phones to get work done, this is a risk to the company. I assembled different teams to put together a number of mobile resources for employees. Some solutions were downloadable apps designed for internal employee use only, while others were web apps that would host content like a web browser available for employee and contractors. Today, when drafting a KPI for any learning objective, including a mobile component is second nature.

Sample screenshots of an internal employee mobile app delivering career and leadership development resources

Topic area: Leadership and Career Development

My Role: Solution Architect, Project Lead, Operations Team Trainer

Business Issue: Without attending a classroom event or sitting in front of a company-networked computer, employees could not access leadership training resources. Given the nature of how and where employees learn — mostly on the job, after a classroom event, or after work hours — this limitation left behind over half of the targeted learner audiences.

Modalities: Web app within an iOS wrapper

Formats:  Blog, social, video, audio

Features: Search, favorites, accessible content outside of the company firewall, SSO enabled, subscription-based microlearning, podcasts, online leadership assessments, webinar/vILT, calendar, alerts

Objectives

  • Provide online mobile access to the entire L&OD suite of offerings for IC, front-line leaders, senior leaders, and executives

  • Allow streamable video and audio-based content

  • Reach employees in manufacturing and research functions (who often do not have a desk and share a computer)

  • Increase enrollment for on-demand resources and classroom offerings from L&OD

Results

  • 200 users within first year of launch. Growth: 25-30% increase in monthly adoption from word-of-mouth and indirect marketing. Category content subscriptions grew ~15% per quarter.